Trax acquires Qopius, gets closer to physical retail digitisation

Trax has acquired Qopius, a top provider of AI based in store technology solutions in Europe.

In a statement, Trax, the computer vision and analytics solutions provider for retail, said the acquisition would serve as a force multiplier in pushing real time store monitoring and autonomous inventory management into mainstream adoption.

Retailers and consumer goods manufacturers leverage Trax’s in store execution and retail analytics solutions to better manage on shelf availability and optimise merchandising.

Powered by proprietary fine grained image recognition algorithms, the solutions convert photos of retail shelves into granular, actionable shelf and store level insights.

Qopius’ hardware agnostic computer vision platform helps retailers monitor in real time on shelf inventory for out of stocks, compliance, inventory levels and price integrity at scale.

Their platform leverages advanced retail data integration and analytics to empower store managers and staff to take the right action at the right time for streamlined store operations and higher sales.

Trax chief executive officer and co founder, Joel Bar El said: The key to retail success in the new decade is using technology to support employees. This means capturing critical shelf data in real time to enable employees to fix merchandising and availability issues faster than ever before.

Qopius’ proven expertise in digitising supermarket shelves across Europe and phenomenal talent make it a strategic fit for Trax. We are truly excited to welcome Qopius to the Trax family.

Source: BERNAMA News Agency