MALAYSIA REMAINS REGIONAL HUB OF CHOICE FOR F&B COMPANIES

KUALA LUMPUR, Malaysia– Malaysia has remained the choice city for food and beverage (F&B) companies in the area of regional resource management, said Deputy Agriculture and Agro-Based Industry Minister, Nogeh Gumbek.

He said the country remained a choice destination for these companies to maintain their financial, marketing and merchandising functions, as well their base for high-value manufacturing and product development activities.

Malaysia offers a wide range of services to help companies shorten their learning curve in areas that include making the right connections, access to marketing information, doing feasibility studies and finding overseas partners.

Malaysia has always been a strong player in the trading of agricultural products internationally, he said at the 18th Malaysian International F&B Trade Fair 2017 (MIFB) here.

In terms of product development, Nogeh said Malaysia offered competitive advantages to F&B companies.

These included a sound infrastructure, high production efficiency and Halal certification, all of which helped make local exports the choice for trade buyers due to the ease of entry into new markets, he said.

Held at the Putra World Trade Centre from today to Aug 11, MIFB 2017 will feature healthy and natural produce exhibits and the International Halal Village.

The trade fair, which is organised by Sphere Exhibits Malaysia Sdn Bhd, showcases more than 100,000 products from manufacturers in Malaysia, Thailand, Sri Lanka, Turkey, China and Taiwan, among others.

The organiser expects MIFB 2017 to attract 20,000 trade visitors compared with 18,043 visitors from 58 countries in last year’s edition.

Source: NAM NEWS NETWORK