Johor’s Strategic ‘Tailor-Made’ Approach to Boost Investments in Johor-Singapore SEZ

Johor bahru: The Johor state government is adopting a 'tailor-made' approach based on specific needs to meet investor demands and attract investments, particularly for the Johor-Singapore Special Economic Zone (JS-SEZ). Johor's Economic and Investment Adviser, Datuk Seri Hasni Mohammad, announced this strategic direction, emphasizing customization in aspects such as labor requirements and skilled talent.

According to BERNAMA News Agency, Hasni highlighted the state's commitment to customizing solutions to meet each investor's request, including the number of people and areas of expertise required. This approach is facilitated through the Johor Talent Development Council (JTDC). Hasni addressed these points during a media conference after officiating a Hari Raya celebration event with orphans and asnaf at a local hotel.

Hasni, who also serves as the executive chairman of the Johor Economic, Tourism, and Cultural Office (Jetco) Singapore, explained that the strategy helps alleviate investors' uncertainties regarding various aspects of investing in the state. To support these requirements, the state government collaborates continuously with relevant agencies.

In his speech, Hasni underscored the implementation of the JS-SEZ as a means for Malaysia, particularly Johor, to emerge as a strong economic partner with Singapore. He noted the complementary strengths of the two regions, with Singapore's expertise and Johor's vast land and larger workforce, aiming for mutual benefits from this collaboration.

Furthermore, he emphasized that the policies for the JS-SEZ must also provide tangible benefits to investors. Earlier in the month, T. Vinothan, director of the Malaysian Investment Development Authority (MIDA) Singapore, highlighted the importance of strong multi-stakeholder collaboration. This collaboration, based on a holistic ecosystem approach, is expected to accelerate Johor's economic transformation, with a focus on the JS-SEZ. Coordination among the government, industry players, and investors is deemed critical for seamless implementation of initiatives in investment, talent, and digital transformation.