Procter & Gamble has announced continuing to #ChooseEqual with new actions to accelerate progress toward gender equality at home, at work and in society.

As part of this expansion of their work, P&G is committing to spend US$10 billion with women-owned and women-led businesses by 2025, according to a statement. (US$1 = RM4.155)

P&G has worked for decades to advance women’s economic empowerment throughout its global value chain, and the announcement is the next step in that journey.

The company’s ambition over time is to grow investment with these women-owned and led businesses to 10 per cent of P&G’s purchasing dollars – 10 times the industry average.

To drive meaningful action at scale, P&G is partnering with several organisations to accelerate progress and drive change, including UN Women, WEConnect International, Women’s Business Enterprise National Council (WBENC), and the Women’s Forum for the Economy & Society.

Together with their global, regional, and local partners, P&G is supporting capability building of women entrepreneurs; further developing the tools, definitions and infrastructure needed; and driving collaboration across companies and industries to join in and advance these efforts.

In partnership with Promundo and in collaboration with others, P&G will also advocate for and support working families through equality-based policies and programmes that enable all genders to play an equal role at home while still enjoying a full and rewarding career.

Additionally, ahead of this year’s Olympic and Paralympic Games in Tokyo, P&G and its brands will highlight the stories, experiences and inspirational accomplishments of a diverse and intersectional collection of women athletes through new company and brand campaigns.

This week, P&G joins public and private sector leaders at the Generation Equality Forum which is taking place in Paris, France but held virtually.

Source: BERNAMA News Agency