Kuala lumpur: Agrobank, in collaboration with Food4U, today launched its latest corporate social responsibility (CSR) initiative, 'Agrobank X Food4U', by distributing food packs to underprivileged communities, particularly the homeless, around the capital.
According to BERNAMA News Agency, Agrobank Group president and chief executive officer Datuk Tengku Ahmad Badli Shah Raja Hussin stated that the programme aims to assist around 4,000 individuals through the distribution of 400 food packs over 10 selected weeks, from this month until the end of the year, at the Chow Kit Community Learning Centre. The food is prepared voluntarily by around 20 Agrobank staff as part of efforts to foster volunteerism and reach out to the community.
"This programme will be conducted on Thursdays or Fridays, as part of our ongoing efforts to ensure that basic needs such as food are provided to those in need. We realise that many still struggle to obtain food, so this is our way of helping them," Tengku Ahmad Badli Shah told reporters after the launch of Agrobank X Food4U at the Chow Kit Community Learning Centre.
Also present at the event was Datin Seri Normah Alwi, wife of Agriculture and Food Security Minister Datuk Seri Mohamad Sabu. Tengku Ahmad Badli Shah, who also helped distribute food packs to the homeless, mentioned that the programme would continue if it received a positive response. For now, the focus is on the Klang Valley, where there is a large population of homeless and urban poor needing assistance, with plans to expand nationwide in the future.
In a statement, Agrobank emphasized its commitment to implementing CSR initiatives to create a positive impact on society. This year, the bank has organized several CSR programmes, including the 'Back To School' contribution programme, angpow distribution for Chinese New Year, and the release of juvenile fish under the Aquaculture Aspire initiative.