KUALA LUMPUR, Airwallex, a global financial platform for modern businesses recently unveiled a first-of-its-kind 3D perception shift sculpture of McLaren F1 team driver, Lando Norris in Singapore to launch its ‘Shifted Perspectives’ campaign locally.
Held from Sept 19 to 22, the exclusive event at 39+ Art Space, located in the Tanjong Pagar Distripark, brought together key figures from motorsport, art, and business to highlight how viewing challenges from a different perspective can turn obstacles into opportunities.
Airwallex Vice President of Global Marketing, Jon Stona in a statement said: ‘Success in business often comes down to how we choose to see challenges.
‘By shifting perspectives, we can turn barriers into building blocks. ‘Shifted Perspectives’ illustrates how, with a fresh approach, what once seemed like an obstacle can become an opportunity for growth.’
In collaboration with renowned 3D perceptual shift artist, Michael Murphy, the sculpture symbolises the powerful role that perception plays
in driving success.
By fusing art, technology, and motorsport, Airwallex showcases how shifting perspectives can be the foundation for growth in business.
‘Shifted Perspectives’ builds on Airwallex’s partnership with McLaren Racing, first announced in early 2024, and emphasises both brands’ shared commitment to innovation and pushing boundaries.
Murphy, celebrated for his perceptual art, brings this to life in a unique piece, which centres on Norris as a representation of resilience and adaptability, qualities essential for success in both business and sport.
Just as McLaren Racing and Airwallex continually adapt to overcome challenges, this campaign invites businesses to rethink their approach to global finance and unlock new possibilities.
Source: BERNAMA News Agency
