Hanoi:Domino's Pizza Malaysia has launched a new Cheese and Steak range, featuring steak-inspired flavors combined with rich grilled cheese sauce and bold toppings on a pizza.
According to BERNAMA News Agency, the limited-time range is priced from RM18.90 and includes three variants Cheese and Steak Beef Signature, Cheese and Steak Chicken Deluxe, and Cheese and Steak Chicken Classic.
The Beef Signature variant includes smoky steak brisket, onions, green peppers, and mushrooms. The Chicken Deluxe pairs grilled chicken steak chunks with onions, green pepper, and cherry tomatoes. The Chicken Classic combines grilled chicken steak chunks, chicken sausage, and onions, all enhanced by a rich grilled cheese sauce.
Ringo Joannes, Regional Chief Executive Officer for Domino's Pizza Malaysia, Singapore, and Cambodia, stated that the new lineup is designed to deliver a hearty and indulgent experience without the need for a traditional sit-down steakhouse meal. He emphasized the unique appeal of steak cravings and how the new range satisfies those cravings with bold flavors and the convenience of pizza.
The new offerings are complemented by Cheesy Beef Loaded Fries and Cheesy Chicken Loaded Fries, topped with smoky beef brisket strips or grilled chicken chunks and creamy nacho cheese sauce. Customers also have the option to upgrade their pizzas to a Crunchy Cheddar Crust for an additional RM3 for a regular pizza and RM5 for a large pizza.
To promote the launch, Domino's appointed Malaysian gastronomy influencer Adrian, known as Mr. POV, as its Chief Cravings Officer. Adrian's role involves addressing everyday food dilemmas by recommending the Cheese and Steak range as a convenient and satisfying solution.
The Cheese and Steak range is available for a limited time at all Domino's Pizza outlets nationwide, with orders accessible through their official website, mobile app, and in-store counters.