Selama: Guardian Malaysia has cemented its position in the health and beauty retail sector after being named Health and Beauty Retailer of the Year - Malaysia at the Retail Asia Awards 2026 in Singapore, marking its second consecutive win at the regional awards.
According to BERNAMA News Agency, the Malaysia-born retailer also received three other accolades at the awards ceremony held at the Marina Bay Sands Expo and Convention Centre, namely Digital Initiative of the Year - Malaysia, Loyalty Programme of the Year - Malaysia, and Brand Transformation of the Year - Malaysia.
Managing Director of Guardian Malaysia and Brunei, Priscilla Wu, expressed that the recognition reflects the company's commitment to serving the wellness needs of Malaysians. 'Having started as a 200-square-foot health and beauty retailer right in the heart of Kuala Lumpur, Malaysia, 59 years ago, we are glad to have run such a good race to become the top health and beauty retailer two years in a row. We strive to remain at our best to serve the wellness needs of Malaysians nationwide, annually,' she stated in a statement today.
The Digital Initiative of the Year - Malaysia award was given to Guardian Malaysia in recognition of its informative and educational hubs online to guide its shoppers through the mass of product choices, efficacy and benefit claims, ingredient jargon, and conflicting advice when it comes to choosing which health and beauty products are best for them.
According to Priscilla, the three educational hubs, namely the Health Hub, Hairducation Hub, and Derma Lab, act as a part of Guardian Malaysia's shopper-first digital transformation as there is content customization, online-to-offline interactions, as well as expert video advice so its shoppers stay well informed.
Meanwhile, she mentioned that Guardian Malaysia's MYguardian Rewards programme, which has more than six million members, won the Loyalty Programme of the Year - Malaysia award, while the Brand Transformation of the Year - Malaysia award recognized the retailer's own-brand product families.
In another development, Priscilla noted that Guardian Malaysia was also named Top Health and Beauty Retailer in Malaysia for 2025 and 2026 by Singapore-based InfluentialBrands last month. 'We are honoured to have been chosen by shoppers all over the country as the Top Health and Beauty Retailer in Malaysia. Thank you for voting Guardian Malaysia as Malaysia's number one!
'With the wins of the number one Health and Beauty Retailer awards from both Retail Asia Awards and Influential Brands, followed by the awards on digital transformation, loyalty programme's superiority and brand transformation, we are determined to continue being the Trusted Advisor for Wellness for all 34 million Malaysians now and in the years to come,' she added.