Singapore: Guest Supply, a division of Sysco Corporation, has signed a licensing agreement with RODA to manufacture and distribute RODA-branded skincare and personal care products in the Asia Pacific (APAC) hotel sector.

According to BERNAMA News Agency, the agreement leverages Guest Supply's capabilities in hospitality manufacturing, distribution, and service with RODA's clinically formulated skincare and hair care approach. Gustaf Lantz, Guest Supply's senior vice president for EMEA and APAC regions, stated that RODA's innovative skincare solutions would appeal to hotels aiming to enhance their in-room experiences.

Under the new agreement, Guest Supply will tailor RODA's collections to meet the operational needs of hotels while maintaining brand standards such as quality assurance, scalable supply, and simplified ordering through its established supply chain. RODA, created in Barcelona, focuses on products for sensitive skin, formulating them to suit all skin types by using natural active ingredients, advanced research, and a sustainability-focused approach.

The brand's development model is based on ingredient analysis, scientific literature, and product reviews, enabling exclusive formulations developed with pharmacists and dermatological experts. RODA products are selectively distributed through dermatology clinics, concept stores, and selected hotels worldwide. The partnership with Guest Supply aims to broaden the brand's reach to hospitality customers across the APAC region.