DUBAI: Viasfood Sdn Bhd, a Pahang-based food manufacturer service provider, has unveiled two dipping sauces, Musang King Sauce and Black Chili Paste, for both local and international markets. The launches of the products were held in conjunction with MIHAS@Dubai 2024 expo, held from Nov 18-20, 2024. According to BERNAMA News Agency, Chief Executive Officer Jismi Asmawi stated that the Musang King Sauce is crafted with the Musang King durian as its base and can be used as a dipping sauce, salad dressing, bread spread, or even paired with plain rice. The Black Chili Paste, known as Sambal Hitam Pahang, represents Pahang's culinary legacy and offers an extended shelf life of up to two years without compromising its taste. In addition to launching these products, Viasfood introduced a refreshed corporate identity, including a revamped logo and innovative packaging designs. Jismi Asmawi expressed that this new look reflects their vision for growth and dedication to upholding Malaysia's cultural and culinary exce llence. He highlighted the company's excitement to share these achievements globally and create opportunities to showcase Malaysia's rich flavors on the international stage. The launches of the products and new corporate branding were officiated by Deputy Prime Minister Datuk Seri Dr Ahmad Zahid Hamidi, along with several distinguished figures, including the Malaysia External Trade Development Corporation's (MATRADE) chairman Datuk Seri Reezal Merican Naina Merican and Chief Executive Officer Datuk Mohd Mustafa Abdul Aziz. MIHAS@Dubai 2024 is organized by MATRADE with DXN as a strategic partner, Bubbles as the preferred beverages partner, and Westports as the logistics partner. The expo runs alongside the Middle East Organic and Natural Products Expo, supported by the United Arab Emirates (UAE) Ministry of Climate Change and Environment.