Kuala lumpur: Xsolla, a global commerce company specializing in helping developers launch, grow, and monetize their games, has announced a significant expansion of its payments solution across Southeast Asia. This move underscores Xsolla's commitment to providing localized, mobile-first checkout experiences in some of the world's fastest-growing gaming markets. With the integration of ShopeePay in Malaysia, Singapore, and Thailand, FPX in Malaysia, K PLUS and AIS in Thailand, Indosat in Indonesia, and MerPay in Japan via Xsolla Pay Station, developers and publishers can now offer more trusted regional payment methods to players across Asia, thereby boosting conversions and driving long-term engagement.
According to BERNAMA News Agency, the gaming market in Asia is witnessing extraordinary growth. The mobile gaming content market in the Asia-Pacific region is projected to surpass $70 billion by 2025, with mobile gaming anticipated to account for more than 60% of all gaming revenue in the region. This highlights the explosive growth and dominant role of mobile gaming in Asia's gaming landscape. Success in this mobile-first, highly localized market requires a deep cultural alignment, particularly at the checkout stage. Asian players expect frictionless access to games and prefer using popular digital wallets, bank transfers, or carrier billing over global credit cards.