Pasadena: iHerb, a global eCommerce retailer of vitamins, minerals, supplements and health and wellness products, is celebrating its 30th anniversary with its biggest sales event of the year and the addition of 10 newly supported languages to its shopping platform.

According to BERNAMA News Agency, the milestone comes as iHerb serves well over 16 million customers across approximately 180 countries, reflecting growing consumer interest in proactive health and wellness. The anniversary promotions will begin on August 19 ahead of the company's September anniversary, offering discounts of up to 30 percent across more than 600 brands, alongside daily flash deals and other customer rewards.

iHerb Chief Executive Officer, Emun Zabihi, stated that the company's 30-year milestone reflects the growth of its customers and team members, adding that it remains focused on improving the customer experience and investing in trust, access, and convenience. The platform's newly supported languages include European Spanish, European Portuguese, Georgian, Bosnian, Azerbaijani, Kazakh, Armenian, Farsi, Hindi, and Cantonese, bringing its total language offerings to 46.

iHerb mentioned that each language experience is localized to enable customers across the Americas, Europe, the Middle East, and Asia to browse products and complete purchases in their preferred language. Founded in 1996, iHerb has grown from selling its first supplement online from an apartment in Pasadena, California, into a global direct-to-consumer wellness platform, supported by a logistics network of climate-controlled and GMP and/or ISO-compliant facilities.